Turns faster is not necessarily better , at least in terms of sales . That's what happens in a flash drive with USB 3.0 technology in Indonesia, according to SanDisk , one of the known manufacturers as a major player in this industry .
Idris Effendi , SanDisk Country Manager for Indonesia , noting that sales of USB 2.0 flash drive made by his company is still higher than a similar product that utilizes a USB 3.0 interface that is much faster .
The lack of public knowledge about the benefits offered by USB 3.0 storage device is being blamed for behind the high demand for USB 2.0 storage media .
" I think because of lack of awareness . Many felt that the USB flash drives are all the same , but it is not . Issue market education was a challenge also for SanDisk , " Idris said when met after the launch of SanDisk extrme Pro USB 3.0 in Jakarta , Wednesday ( 19.02.2014 ) .
Idris did not specify the precise ratio of the volume of sales of USB flash drives 3.0 and 2.0 , but make sure that the type of the USB 2.0 is still more popular in the market . " In addition to lack of knowledge , there is also a price factor , " he added .
Compared to USB 2.0 , USB 3.0 standard does offer great advantages in the form of data transfer is much higher than it's predecessor .
Theoretically , the technology is also called " SuperSpeed USB " has a transfer speed of 5 Gbit per second , more than 10 times the speed of USB 2.0 is stuck at the rate of 480 Gbit per second . The USB port on the computer or external device that supports USB 3.0 is usually colored blue to distinguish it from a USB 2.0 port which is slower .
Nowadays almost all computers have USB 3.0 ports provide the facility that was first introduced in 2008 . After all , for more than 5 years of its existence , apparently the majority of consumers are still not familiar with this technology .
SanDisk has said will continue to accommodate the needs of the USB 2.0 flash drive as long as there is demand . " I think every consumer has a different perspective . Anyone want a high capacity but not too concerned speeds . Course we try to fulfill it , " said Idris .
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