The gadget owners typically use the device for some time, before being retired and replaced by buying a new model. For gadgets made by Apple sorts iPhone, iPad, and Watch, how long is it worth the average life? To find answers to these questions, industry analyst from Asymco, Horace Dediu reviewed the number of active and "retired" Apple devices.
Dediu reveals the number of Apple devices that are active and used by the owner, as many as 1.3 billion units, as revealed by Apple in its latest financial statements. Apple cumulative gadget sales amounted to 2.05 units, then reduced the number of active gadgets. The result, it was found that 750 million Apple devices have been retired by the owner so far.
"Cumulative device sales totaled 750 million units in the third quarter of 2013. Therefore, the life span is estimated between now and the third quarter of 2013 or 17 quarters, or 4 years and three months," Dediu wrote in the report.
In other words, four years and three months is the average lifetime of Apple devices by the owner. Thereafter, the device tends to be retired, whether sold, discarded, or stored away, to be replaced with a new device.
However, as compiled by KompasTekno from Apple Insider, Monday (5/3/2018), Dediu findings apply to all Apple devices as a whole, including iPhone, iPad, watch Watch and Mac computers. Breakdown numbers per device can not be searched, because Apple does not disclose the sales of each device category in detail.
Therefore, it may be that some devices, such as Mac computers, have a much longer lifetime than other devices. Meanwhile, in the smartphone industry, the trend has emerged that consumers use their devices longer before buying a new device.
The reluctance of this upgrade is allegedly due to the price of smartphones that are increasingly expensive and do not offer a significant improvement compared to previous models. Impact, research firm IDC noted smartphone market experienced decline in 2017 ago.
Dediu reveals the number of Apple devices that are active and used by the owner, as many as 1.3 billion units, as revealed by Apple in its latest financial statements. Apple cumulative gadget sales amounted to 2.05 units, then reduced the number of active gadgets. The result, it was found that 750 million Apple devices have been retired by the owner so far.
"Cumulative device sales totaled 750 million units in the third quarter of 2013. Therefore, the life span is estimated between now and the third quarter of 2013 or 17 quarters, or 4 years and three months," Dediu wrote in the report.
In other words, four years and three months is the average lifetime of Apple devices by the owner. Thereafter, the device tends to be retired, whether sold, discarded, or stored away, to be replaced with a new device.
However, as compiled by KompasTekno from Apple Insider, Monday (5/3/2018), Dediu findings apply to all Apple devices as a whole, including iPhone, iPad, watch Watch and Mac computers. Breakdown numbers per device can not be searched, because Apple does not disclose the sales of each device category in detail.
Therefore, it may be that some devices, such as Mac computers, have a much longer lifetime than other devices. Meanwhile, in the smartphone industry, the trend has emerged that consumers use their devices longer before buying a new device.
The reluctance of this upgrade is allegedly due to the price of smartphones that are increasingly expensive and do not offer a significant improvement compared to previous models. Impact, research firm IDC noted smartphone market experienced decline in 2017 ago.
No comments:
Post a Comment