Tinder suddenly became the best-selling app (based on revenue) on the Apple App Store. This is the first time a dating app has reached that position in the Apple app store.
This rare event is probably caused by the launch of a new feature called Tinder Gold. Because, the popularity of Tinder suddenly jumped one day after the launch of the feature.
Tinder Gold lets users take a peek, who gives Give, or who swipe right on their profile. This feature can be accessed without having to wipe the screen at all.
As is well known, Tinder allows users to view other users' profiles and wipe the screen to show likes and dislikes. But all this time, fellow users no one knows who the people who like it.
Therefore, as reported by KompasTekno from TechCrunch, Tuesday (5/9/2017), the existence of new features Tinder Gold becomes very significant for users and so the trigger rise in popularity of dating applications.
This rare event is probably caused by the launch of a new feature called Tinder Gold. Because, the popularity of Tinder suddenly jumped one day after the launch of the feature.
Tinder Gold lets users take a peek, who gives Give, or who swipe right on their profile. This feature can be accessed without having to wipe the screen at all.
As is well known, Tinder allows users to view other users' profiles and wipe the screen to show likes and dislikes. But all this time, fellow users no one knows who the people who like it.
Therefore, as reported by KompasTekno from TechCrunch, Tuesday (5/9/2017), the existence of new features Tinder Gold becomes very significant for users and so the trigger rise in popularity of dating applications.
