Samsung Releases Phone with Bada and ChatOn

Samsung Electronics launched two new phones that use the operating system (Samsung) Bada, series 3 and Star 3 Star Duos. Series is Samsung's next generation two series of successful Star in the previous year.
Based on Samsung's official statement quoted from The Verge, Samsung will add ChatON (instant messenger applications like MSN Messenger or Yahoo Messenger) and integrated social networking, like Facebook and Twitter, which has not previously exist in the Samsung Star and Samsung Star 2.
"With touch screen technology, two mobile feature phone type is going to offer a social networking experience in both instant messaging and social networking sites are integrated," said JK Shin, President of IT & Mobile Communications Division of Samsung Electronics.
Both phones have the same design, the minimalist metallic design with a slightly concave edge phones. Was only 11.5 mm thickness so comfortable grip.
Difference between the two phones are the Samsung Star 3 can only be used for a SIM card, while the Samsung Star 3 Duos can be immersed for two GSM cards at once.
Already equipped with multimedia features standard music player, 3.2 MP camera, 3-inch QVGA touch screen with TouchWiz user interface Lite to 802.11 WiFi connection.

This phone will become available in the market at the end of January 2012. Samsung has not released official pricing, but is not expected to more than 200 U.S. dollars.
This General Specification 3 Samsung Star and Samsung Star 3 Duos:Networks: EDGE 850/900/1800/1900Screen: 3.0 inch QVGA TFT LCDCamera: 3.2 Megapixel Fixed Focus, Video Codec: MPEG4, H.263 Play: QVGA @ 25fps (MPEG4), Recording: QCIF @ 15fpsAudio: Codec: MP3/AAC/AAC? / EAAC? / WMA Music Player with SoundAlive, 3.5mm Ear Jack, Stereo FM Radio with RDSAdditional Features: User interface Samsung TouchWiz Lite / WAP 2.0 (NetFront 4.2), Samsung Kies, Samsung mobile communications service ChatON Enhanced Social Networking, IM: ChatON, MSN, Yahoo, Google Talk, Facebook Chat, SNS: Facebook, Twitter, Push Email , easy email setupOpera mini browser, Dual-SIM (available for Star 3 duos)Connectivity: Bluetooth v 3.0, Wi-Fi 802.11 b / g / nMemory: 20MB (internal) and microSD (up to 16GB)Dimensions: 58 x 102 x 11.5 mmWeight: 95 gramsBattery: Li-ion 1000 mAhThe question is why? It is not clear.